Signature Living to Develop Second Shankly Hotel

The Liverpool-based property developer has announced plans to open The Shankly Hotel Preston, the second Shankly Hotel but this time in the heart of Preston.

Originally cited as The Harris Hotel, this development will become the group’s second Shankly Hotel, following the same highly successful footprint of the first Shankly Hotel in Liverpool.

Due to open in September 2018, The Shankly Hotel Preston will feature 65 luxury themed suites, a bar & restaurant as well as a wedding & event space.

Former Old Post Office in Preston

The £15m Shankly Hotel Preston development will be a continued tribute to the footballing legend, Bill Shankly who is often referred to as the greatest manager of all time. Shankly’s links to Preston’s footballing community ensure this site is set to be just as successful as it’s counterpart in the centre of Liverpool which has enjoyed immense success and recognition since opening in 2015.

The Hotel, which is a joint venture between Signature Living and the Bill Shankly family will feature the same unique memorabilia which is housed within the Liverpool site including old football kits, telegrams and game notes from Bill Shankly himself.

Shankly Hotel Preston

Bill Shankly signed for Preston North End in 1933 and played with them in two FA Cup finals. With the team, they went on to win the trophy in 1938 which attracted worldwide recognition. Bill was furthermore a member of the Preston team that won the 1941 Wartime Cup Final at Wembley before he retired in 1949 and went on to become the legendary manager of Liverpool FC in 1959.

Speaking of the new venture, the Signature Living boss said; “The Shankly Hotel is to not only celebrate his [Shankly’s] iconic footballing career and achievements but to honour the very special relationship he had with the city and people of Preston, having signed for Preston North End in 1933.”

The hotel will be a further tribute to the biggest name in football and help to continue to commemorate him in a unique way.

Bill Shankly Hotel to open in Preston

Shankly’s grandson, Chris Carline who is the director or The Shankly Hotel said of the plans, “It is a fitting tribute and legacy to my grandfather for a hotel to be named in his honour in Liverpool, but it is also important for his legacy to be honoured in Preston where he spent much of his playing career.”

The success of The Shankly Hotel has been unparalleled with an occupancy rate of over 85% and investors enjoying impressive returns from the offset.

Units at The Shankly Hotel Preston are selling fast so secure your unit today by calling Signature Investments on 0151 305 3757 or emailing

Discover more of our investment opportunities by clicking here.

Boost Your Kingsway House Investment with Secure Car Parking

Property investment is one of the most common forms of investment in the UK, with some schemes offering generous returns and assured yields over a fixed period of time.

Some of the higher specification developments come with parking, mainly secure spaces onsite which can boost the value of your investment with immediate effect.

Signature Living acquired Kingsway House in Liverpool city centre in 2017 and have been working on the development to transform the former office block it into a luxury residential apartments and Grade A office space.

Kingsway House has experienced a lot of interest from investors since the announcement of Signature Living’s purchase with many keen to acquire their own unit.

As well as many other state-of-the-art features and facilities, Kingsway House will furthermore boast an underground, secure car park which will have direct access to the apartments and will only be accessible via fob entry.

The advantages of city centre car parking can be hugely beneficial, especially to investors who will see the quality of your investment boosted immediately with the addition of a car parking space.

The benefits of a secure city centre car parking space can considerably add value to your investment, making your unit more attractive as a buy to let property.

Signature Investments are pleased to announce that investors can now purchase their very own secure car parking space at Kingsway House at a special discount rate.

With secure fob entry and direct internal access to the apartments, a parking bay at Kingsway House can bring an additional rental yield of between £100 – £125 per month. Coupled with the unit rental yield over the course of a year, this can amount to a significant return.

Investing in a city centre car parking space will cost Kingsway House investors just £12,500, however, spaces are limited so investors are advised to be quick to avoid disappointment.

About Kingsway House

Kingsway House is a development in the heart of Liverpool’s business quarter.

Ideal for young professionals and couples, each apartment at Kingsway House will radiate a homely feel without compromising on space or style with luxury facilities throughout.

Located in the prime city centre area of Hatton Garden, Kingsway House is situated between Liverpool’s most popular districting including the Georgian Quarter, retail quarter and business quarter all just a short distance away.

Local amenities include coffee shops, convenience stores and a number of traditional pubs, bars and restaurants as well as larger shopping complexes such as Liverpool One close by.

Boasting excellent transport links, Kingsway House is ideally situated close to the cities overground and underground rail networks including Lime Street Station which is only 4 minutes’ walk, links to major UK motorways and Liverpool John Lennon Airport which is 30 minutes away.

Kingsway House is an ideal investment opportunity for those wanting to grow or establish their property portfolio with an established developer and operator.

To reserve your investment in Kingsway House and to take advantage of our special offer, click here and fill in our enquiry form.

Or why not give us a call on 0151 305 3757 or email us at

Regional Cities Set for House Price Surge

Hometrack have revealed the top northern cities set to narrow the north-south house divide.

Regional cities such as Edinburgh, Birmingham and Manchester are set for a 20-30% increase in house prices over the next four years, narrowing the gap between cities in the north and south.

The data suggests that the cities listed above are expected to close the ‘growth gap’ on the capital of London by a staggering 20%-30%.

This means that in nominal terms, the average house price in London has soared by an extortionate 86% since 2009. This is the same for Oxford and Cambridge who have also performed strongly as well as Bristol where the average house price has risen by 70% in just 9 years.

House Price Surge in the UK

The report by Hometrack highlighted that Edinburgh was the fastest growing city in the UK which grew 7.7% in the 12 months from January.

Other northern cities such as Birmingham, Manchester, Leicester and Liverpool were close behind which all grew by an average of 6% per annum.

Although this is significantly less than the growth of the south, it does highlight the regional differences between cities in the north due to diverse demand and economic factors all playing a part.

In contrast, Hometrack further revealed that house prices in London are dropping in real terms, with the pace of growth in the capital slowing to 1.6% year-on-year.

This means that the UK city house price inflation is running at 5%, up from 4% in 2017.

This research further suggests that the income needed to support purchasing a home is as expected, well below the London average. This again brings about the question of sustainability with gross yields coming in well below 4.5% per annum.

With this in mind, they predict that house prices over the next three years will sink with lower turnover that has previously been seen. This combination will produce an undersupply and support price levels.

Regional cities set for house price surge

Richard Donnell, insight director at Hometrack, said: “The income to buy a home in regional cities is well below the London average so in the near term we expect to see rising house prices stimulating additional buying and market activity in those areas.”

“House prices have some way to increase before there is a material constraint on demand. This assumes mortgage rates remain low by historic standards and economy continues to grow.”

This news is good for investors looking to grow their portfolio in the north with Signature Investments having a range of investment opportunities in key northern cities such as Manchester, Liverpool and Preston.

To discover more about our diverse portfolio and how you can earn up to 8% ROI per annum with a hands-off investment, click here.

Future Projects

Since opening our first hotel in 2008, the Signature Living group has grown massively. We have opened three hotels including 30 James Street- Home of the Titanic and The Shankly Hotel which was a partnership with The Shankly Family. We also operate three apartment locations within the city which have been hugely successful and are the go-to accommodation for large groups and party stays in Liverpool.

Liverpool is an incredible city and we’re so proud of where we’ve come from but we think it’s time to take the Signature Living brand worldwide.
We have a range of exciting projects in the pipeline including new developments in Liverpool, the rest of the UK and Europe. This is a very exciting time for us at Signature Living, here are a few of our future projects.

West Africa House, Liverpool

West Africa House is an impressive 1920’s building located on the corner of Water Street and The Strand. Formerly the Bank of British West Africa, this building features a stunning exterior and striking original features within.

Comprising of 6,500 square foot, the beautiful eight-storey building will be turned into a luxury residential development comprising of one and two-bed apartments.
Oh Me Oh My is currently situated within West Africa House with a tea house and bar on the ground floor and rooftop, they will remain here and we will develop the seven levels in-between.

Work is due to get underway in 2016 with completion dates set for late 2016.

Signature Benahavís, Marbella

Signature Benahavís is our first European property and one which we are particularly excited for. Located in the Spanish mountain village of Benahavís which is between Marbella and Puerto Banús this development will see Signature Living expand into a holiday destination.

The development will consist of 150 rooms which will sleep from 2-20 people as well as a private villa which is perfect for large groups and comes with its own pool and kitchen.

The development of Signature Benahavís will also feature a restaurant, spa, wedding venue which caters for 300 and a football pitch along with two pools and five acres of land.

Signature Benahavis

Signature Benahavis Villa

1 Arthouse Square, Liverpool

Formerly the NHS CCG Building, 1 Arthouse Square is perfectly situated in the heart of Liverpool’s thriving nightlife district of Seel Street and Fleet Street which is home to a number of bars, restaurants and clubs.

The impressive building has a glass exterior and brick interior and will be developed into a luxury apart-hotel featuring all of the wonderful Signature Living features and interiors which make it a stand out party hotel.

The ground floor will feature a plush reception area as well as a bar which will be run by Bar Signature and ensure the square which connections Seel Street and Fleet Street is a destination for partygoers in the city.

Several of the apartments will look out onto FACT where we will screen movies which can be enjoyed from the comfort of the guests’ apartment & balcony.

McCoy Wynne Photography
McCoy Wynne Photography

60 Old Hall Street, Liverpool

60 Old Hall Street is our first multi-purpose development located in the heart of Liverpool’s business district. The building which was once named ‘the ugliest building on Old Hall Street’ is being transformed into a luxury residential development which will feature premium amenities onsite.

We plan on completely transforming the exterior as well as the interior of 60 Old Hall Street. As you can see below this new development will ensure this property becomes a real focal point of the street with gold cladding and a curved exterior.

We also have plans to put a glass box gym on the rooftop which will be complete with an outdoor running track and garden which will boast incredible views of the city and the River Mersey.

60 Old Hall Street - Exterior

60 Old Hall Street - Running Track

The Coal Exchange, Cardiff Bay

The Coal Exchange is located in Cardiff Bay in Wales and is our first development outside of Liverpool but within the UK. This magnificent building is a Grade II* listed building and was once home to the cities thriving coal business.

We have incredible plans for the Coal Exchange and our goal is to breathe life into this utterly stunning building once again.

The development will consist of Signature Livening’s unique take on luxury accommodation with a mixture of a hotel and Signature Living apartments as well as a restaurant and grand wedding venue in the old trading hall which has a capacity of up to 1000 people.

The Coal Exchange - Cardiff


Taking Dereliction From Our Streets

It is well-known fact that Liverpool has more listed buildings than any other city outside of London, yet more of them are derelict and at risk than any other.

Many of these beautiful buildings have simply been left to rot, causing huge and unmanageable damage which is expensive to repair and in some cases irreversible.

It’s fair to say that Liverpool is on the crest of a wave; tourism in the city is booming with the city welcoming 57.6m visitors last year and was voted 3rd city in the world for the most visited city by Rough Guides. But sadly our commercial offering doesn’t offer the same hope and is arguably the lowest it has ever been. We have over 2.1 million square feet of empty office space in the centre of our city.

Restored Buildings

Thankfully, this issue with regard to our office occupancy levels has been veiled by the huge success that we are experiencing with the erection of many refurbished listed buildings that are now huge beacons attracting new guests to our city. These hotels include;

With the exception of The Shankly Hotel, all of the above have been derelict for many years and are now not only creating jobs but are also creating a lot of intrigue. Each and every one of these buildings is stepped in history, which make them a destination in themselves. Restoring these amazing and historic buildings breathes news life into the city and is so much better than new build properties which are more often than not, bland and boring. I’m more than happy to say that in recent years the restoration of historic buildings in Liverpool has increased and the number of new-build hotels has decreased.

30 James Street- Home of the Titanic
30 James Street- Home of the Titanic

The tourism industry in the city is absolutely booming, four years ago Liverpool had just over 2,400 beds with an average occupancy rate of 71%. There are now more than 7,500 beds reaching an average occupancy rate of 75% an increase of 4%, with weekend occupancy higher still. However, what we really need is to attract more companies to the city as a place of business to fill the hotel beds midweek.

But we can’t expect to maintain and expand our accommodation without the relevant investment. One of the main reasons Liverpool has found itself as a hub for property investors all over the world is due to the UK being seen as a ‘safe haven’ for investors. Especially as other countries are currently experiencing some economic difficulties.

The Shankly Hotel
The Shankly Hotel on Victoria Street

Liverpool’s Investment Potential

There are also a number of other factors which have contributed to the upsurge of property investors in Liverpool. In the capital city of London, market prices are increasing at an unprecedented rate year on year, meaning the return on investment isn’t as good as it could be. These investors have subsequently moved further north to cities such as Manchester and Liverpool. Manchester has become the capital of the North, boasting a huge commercial and tourism industry. The property market in Manchester is at its highest point, making the chances of finding a reasonably priced deal, very rare.

For this reason, Liverpool is now in the top five cities for property investment and development and is one of the most sought after cities in the UK. Overall, property values are still very low and we have an abundance of properties. From an investors point of view, Liverpool is the place to be. The cities popularity is increasing at a remarkable rate and the property market is rife with incredible investment opportunities offering safe and continuous investment.

Abandoned Buildings in Liverpool

In all of my 30 years in business, I have never known so many abandoned units being put up for sale. As the country and its banks have become more stable, they can afford to offload their liquidated assets which they viciously snatched from developers at the beginning of the recession. Unfortunately, I was one of those developers and believe this was a real catalyst in driving our economy even further into the mire.


Liverpool’s Mayor, Joe Anderson is widely known as a mayor who will help any investor or developer who wants to put their money into this great city. This message is one which should really resonate throughout the entire investment market, not only in Liverpool but also across the rest of the UK and the world. In order to gain more investment in our city, we must make the planning process much easier, this would only entice more investors and ultimately improve the development of Liverpool.

Lyceum Building, Bold Street /
Lyceum Building, Bold Street /

However, it has to be said that there are a number of buildings in our city which have listed status. Due to this, the owners of these buildings are not paying the rates and, therefore, do not have any desire to develop the sites. There are other methods that our conservation department could use which would help to reignite their desire to develop or even sell their properties to others who do wish to restore and develop them.

We do not want to be a city which is associated with dereliction and empty spaces, we have the opportunity to fight back and continue on the path which sets Liverpool as a major city in the UK and Europe for both leisure and business purposes. By making the city more accessible to developers and investors, I believe this can only have a positive effect on our plight of ripping dereliction from the streets of the city centre.

Signature Living Buys West Africa House

We are very pleased to announce that Signature Living have bought Africa House, a grand 20th-century building located on Water street.

Acquiring this beautiful building is the next step in our expansion plans which will see us obtain a number of unused and listed buildings in the city and develop them into grand spaces which can be used and appreciated by the public.

The building currently lies empty apart from Oh Me Oh My, a teahouse situated on the ground floor as well as being home to a rooftop bar.

The eight-story building will be transformed into seven floors of luxury one and two bedroom apartments with the same plush luxury feel as out other serviced apartments around the city.

The building offers stunning views of the majestic Three Graces and we hope to bring this building to life once again.

The building is a huge 6,500 square foot and was previously home to the Bank of British West Africa and was a prominent place of business in its heyday.

This is the second residential development we have announced in the past couple of weeks, last week we revealed the CGI plans for 60 Old Hall Street which will be our first multi-purpose development. 60 Old Hall Street will comprise of office space, apartments, a retail unit and a rooftop gym and garden which will also feature an outdoor running track boasting incredible views of the city and the River Mersey.

We are delighted to have acquired West Africa House, this unique building offers stunning views of Liverpool’s historic waterfront.

I am really excited about the plans we have for this well-known building and it further demonstrates the company’s growing strength in the residential marketplace.

2016 is going to be an ambitious year for Signature Living with many more exciting announcements to be unveiled in the coming months.

CGI Images Revealed for 60 Old Hall Street

The Signature Living group have revealed exciting CGI plans for their 60 Old Hall Street development which is currently underway.

The development will be Signature Living’s first multipurpose development consisting of residential space, serviced apartments, office space and a ground floor retail unit. This will also be the first commercial office space which Signature Living have developed.

The in-house CGI visualiser has created a series of images of the development including the exterior and the rooftop area of the building.

Co-founder of Signature Living, Lawrence Kenwright says he hopes the multi-million-pound project will be completed in around nine months.

He said: “This will be our first development with office space.

“There is currently 2.1m sq ft of empty office space in Liverpool but not enough of it is quality accommodation.

“60 Old Hall Street, which forms part of Liverpool’s thriving commercial district, will become a landmark building with our redevelopment. We’re really looking forward to getting underway on this project.”

60 Old Hall Street - Running Track

60 Old Hall Street - Gym

The building which was purchased by Signature Living late last year was once called the ‘the ugliest building on Old Hall Street” was purchased by the company for £1.8 million. The new development plans make 60 Old Hall Street an exciting addition to the street which is the centre of the business district in Liverpool.

The exterior plans consist of golden cladding and a curved exterior making it an exciting destination and desirable place to work, live and visit.

The development of 60 Old Hall Street will also be home to a glass box gym and outdoor running track which will boast stunning views of the Liverpool city and the Mersey River from 127ft up.

Signature Living boss Lawrence Kenwright says the gym is set to become a landmark destination; “60 Old Hall Street’s rooftop gym is set to become a landmark destination – this once ugly duckling is being transformed into an impressive attraction which will boast stunning views across Liverpool’s commercial district.

“We are radically transforming the building and I think its features such as this which will make it popular with visitors. This development is yet another milestone in Signature Living’s ambitious plans for 2016.”

60 Old Hall Street - Exterior